Search Engine Optimization (SEO)
Search engine optimization, or SEO, is the process of leveraging search engine friendly tactics to maximize the amount of traffic to a website. Effective SEO will increase your search engine ranking, making it easier for customers to find your site when they search for a contractor. Unlike some companies who charge an expensive fee for SEO services, our websites come with SEO included at no extra charge.
Our SEO strategy includes, but is not limited to:
- Setting up tracking tools to monitor and analyze traffic to your site
- Keyword research to identify the search terms commonly used to find services in your industry
- Optimizing meta title tags and descriptions
- Integrating keywords into page content and headings
- Optimizing site URL structure
- Adding schema markup to enhance search results
- Creating an XML sitemap and submitting it to search engines
- Building the site to be responsive and mobile friendly, which is preferred by search engines